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About Us

We believe that nothing is as unique, personal or well-received as something that’s been lovingly handmade.

We love creativity! 

Everybody at is as passionate about arts, crafts and design as you are. We want to inspire you to create beautiful and practical things (well, maybe not always practical...!) and give you the widest product choice available stitched together with the best value and expert advice. Every piece on our site is authentic, skillfully made and is a close heartfelt creation of the craftsmen & artisans of India. Products are made from really surprising and simple tools requiring prowess. Every purchase of yours will help the artisan to grow to the next level and bring each one of you closer to your proud roots.

A Global Marketplace  uses a marketplace model to capture the regional variations of  India. We connect local artisans & designers directly to global customers and thereby increase their livelihood, remove middlemen, help them create/promote their brand and thereby preserve our culture, traditions and values. We believe this journey will not only help artisans but also help customers discover and buy products which they otherwise are not able to do today. 

Artisans from around the country (many living in rural communities) don't have the means to sell their work on the international market. gives them a free platform to do this, and reach customers on a global scale.

Regional support

Our teams of local art experts based in every region of India provide artisans with the entire backup they need. From product development advice, to quality control assistance, we are there to make their listing process as smooth as possible.

Artisans have control over Price

We operate a completely transparent system where artisans have all the control. They are free to increase or lower their own prices, can withdraw their products at any time, and can even put their items on sale. We also provide them easy payment options like cash payments to bank transfer.

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